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DIGITAL MARKETING / SEO SPECIALIST

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IT CONSULTING & SUPPORT
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WEB DEVELOPMENT
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MOBILE DEVELOPMENT
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UI/UX DESIGN
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IT CONSULTING & SUPPORT
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WEB DEVELOPMENT
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MOBILE DEVELOPMENT
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UI/UX DESIGN
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FRONT-END
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BACK-END
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HTML / CSS
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REACT JS
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NODE JS
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JAVASCRIPT
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FRONT-END
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BACK-END
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HTML / CSS
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REACT JS
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NODE JS
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JAVASCRIPT
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ABOUT THE ROLE

We are seeking a motivated and experienced Digital Marketing / SEO Specialist to join our dynamic team. This mid-level position is crucial for driving our online presence, enhancing brand visibility, and supporting the Digital Marketing Managers. You will play a key role in managing our social media accounts, executing SEO strategies, conducting competitor research, and improving overall digital marketing performance.

KEY RESPONSIBILITIES

  • Develop and implement effective SEO strategies, including content optimization and link-building initiatives, to drive organic traffic and improve search engine rankings.
  • Conduct in-depth keyword research to identify opportunities for on-page SEO improvements.
  • Develop and execute link-building strategies aimed at acquiring high-quality backlinks; identify and pursue outreach opportunities.
  • Use Google Analytics, Search Console, and other SEO tools to monitor performance, troubleshoot issues, and report on progress.
  • Provide recommendations to improve website performance, traffic, and user engagement based on data-driven insights.
  • Conduct competitive analysis to identify gaps in content, SEO, and overall digital marketing strategy, suggesting actionable improvements.
  • Develop and execute creative social media strategies to increase engagement and grow followers, particularly on LinkedIn and Twitter (X).
  • Study competitors’ social media profiles, identifying trends and tactics to adapt to our strategy.
  • Create, schedule, and post engaging content aligned with brand voice, designed to enhance visibility and user interaction.
  • Assist with content creation, proofreading, and publishing blog posts using WebStorm or VS Code. Basic knowledge of HTML is essential.
  • Work closely with the design team to create visuals for social media, website updates, and blog posts (some experience with basic design tools like Canva, Figma, or Photoshop is a plus).
  • Analyze social media metrics and website performance data to measure the success of digital marketing efforts.
  • Collaborate with cross-functional teams to develop marketing campaigns that align with business objectives.

Qualifications

  • 2+ years of experience in digital marketing and SEO, preferably in a mid-level role.
  • Understanding of digital marketing channels, including SEO, SEM, PPC, social media, email marketing, content marketing, and web analytics.
  • Experience with Google Analytics, Search Console, SEMrush, and other SEO and social media monitoring tools.
  • Basic HTML skills for content management and on-page optimization (experience with WebStorm or similar tools preferred).
  • Written and verbal communication skills in English (minimum B1-B2 proficiency).
  • Strong analytical and problem-solving skills.
  • Attention to detail and ability to prioritize tasks in a fast-paced environment.

ACTIVE JOBS

UI/UX Markup Specialist Link Building / Outreach Specialist Digital Marketing / SEO Specialist Digital Marketing Assistant Backend Developer Monitoring Specialist Front-End Developer
Full-time Yerevan, Armenia Mid Level
[email protected]
HOW TO APPLY

Interested in the Digital Marketing / SEO Specialist role? Send your CV and include the job title in the subject line of your email.

[email protected]